I just finished the information campaign for Dansk Pelsgrossistforening - executed in paper ads and the website www.soulforseal.dk
Seal skin evokes the essence of the Greenlandic nature and culture - it’s the soul of Greenland.
For many, many years the seal has helped to ensure human survival in the extreme Arctic, and ever since, the strong seal skins been the Greenalanders’ pride.
Soul for Seal gives the consumer a contemporary image of seal skin and why it’s used in the fashion world – without the frills.
The website www.soulforseal.dk has been produced for Dansk Pelsgrossistforening to give an insight in an ancient culture, and the endless possibilities of a fantastic product.
















